We are redefining life science launch best practice by addressing multiple stakeholder needs in an increasingly complex health care environment
To be successful today, a different approach from standard launch frameworks is required
Many drug Launches fall short
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Nearly
50%
Of launches over the past eight years have unperformed
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More than
25%
Fail to reach even half of external revenue forecasts
- The health care delivery landscape continues to evolve dramatically
- Need to demonstrate and clearly communicate benefit over fast changing standard of care to multiple decision-makers
Our Services
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New Product Development
- Launch Strategy
- Branding, Marketing, Promotion
- HCP Influencer Strategy
- Payer Strategy
- HEOR Strategy
- Advocacy Strategy
- Field Force Sizing
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New Product Commercialization
- Key Account Strategy
- Sales Operations
- Sales Training
- Digital and Non-Personal Promotion
- Value Proposition Refinement
- Clinical Workflow Integration
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Business Development and Portfolio Strategy
- Asset Valuation
- Due Diligence
- Landscape Assessment
- Epidemiology & Forecasting
- Therapeutic Area Strategy
Boulder Biotech Launch Specialists is a community of cross-functional experts with proven launch expertise
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New Product Development
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New Product Commercialization
- Marketing
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- Launch Strategy
- Kol Development
- Brand Strategy
- Promotion
- Advocacy Strategy
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- Non Personal Promotion
- Omni – Channel Communications
- Media Planning
- Social Media Presence
- Clinical Workflow Integration
- SaLES
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- HCP Influencer Strategy
- Forecasting
- Field Force Sizing
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- Sales Training
- Incentive Comp
- Key Account Support
- Data Analytics
- MARKET ACCESS
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- Value Proposition Development
- HEOR Strategy
- Payer Strategy
- Pricing And Reimbursement Strategy
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- Account Team Support
- Real-World Evidence