We are redefining life science launch best practice by addressing multiple stakeholder needs in an increasingly complex health care environment

To be successful today, a different approach from standard launch frameworks is required

Many drug Launches fall short

  • Nearly 50%

    Of launches over the past eight years have unperformed

  • More than 25%

    Fail to reach even half of external revenue forecasts

  • The health care delivery landscape continues to evolve dramatically
  • Need to demonstrate and clearly communicate benefit over fast changing standard of care to multiple decision-makers

Our Services

  • New Product Development

    • Launch Strategy
    • Branding, Marketing, Promotion
    • HCP Influencer Strategy
    • Payer Strategy
    • HEOR Strategy
    • Advocacy Strategy
    • Field Force Sizing

  • New Product Commercialization

    • Key Account Strategy
    • Sales Operations
    • Sales Training
    • Digital and Non-Personal Promotion
    • Value Proposition Refinement
    • Clinical Workflow Integration

  • Business Development and Portfolio Strategy

    • Asset Valuation
    • Due Diligence
    • Landscape Assessment
    • Epidemiology & Forecasting
    • Therapeutic Area Strategy

Boulder Biotech Launch Specialists is a community of cross-functional experts with proven launch expertise

  • New Product Development
  • New Product Commercialization
  • Marketing
    • Launch Strategy
    • Kol Development
    • Brand Strategy
    • Promotion
    • Advocacy Strategy
    • Non Personal Promotion
    • Omni – Channel Communications
    • Media Planning
    • Social Media Presence
    • Clinical Workflow Integration
  • SaLES
    • HCP Influencer Strategy
    • Forecasting
    • Field Force Sizing
    • Sales Training
    • Incentive Comp
    • Key Account Support
    • Data Analytics
  • MARKET ACCESS
    • Value Proposition Development
    • HEOR Strategy
    • Payer Strategy
    • Pricing And Reimbursement Strategy
    • Account Team Support
    • Real-World Evidence